NME Analysis (The Last Shadow Puppets)

Front Cover (NME 29 March 2008)

The front cover of this NME issue of magazine is positioned with a large image in the middle of the page and text filled around it which is about other articles.

The masthead of the music magazine is positioned in the top left hand corner and is filled in with the three colour scheme which is red, black and white.

At the top of music magazine a banner is used to fill up the blank space with more information about articles in this issue of the music magazine the banner is filled with red background and the text is white to help it stand out firmly for the target audience to see the specific issues on the banner.

The other key conventions on the front cover is the barcode, price and date which helps tells the target audience if the news is recent or old before reading it. They also include their website address so the target audience can also view NME a different way on the internet.

The main sub headings around the large and only image are in red large bold font and text underneath the sub heading is in black font to help separate the sub heading and the other text explaining the article, while keeping the link of the three colour scheme black, red and white.

The use of the shape under the masthead helps certain text stand out for the target audience as it tells the reader it is interesting news and one not to miss by using the shape of a circle to help it stand out.

The large image is focusing on the two artists which are going to be the main article in the music magazine and has them positioned as a medium shot with their facial expressions being very focused and making eye contact with the reader to attract their interest.

The sub heading for the main article of the magazine is in red and white font and helps separate the sentences for the sub heading.  The white font is for the name of the artists and the quote they have said which lets the reader know a little bit about the article, then they have red font which explains to the audience who they are and information about the article inside the music magazine.

Front Cover

Contents (NME 29 March 2008)

The layout of this contents page is image dominated as the page is filled with quite a lot of images. The colour scheme is a set up of three colours of: white, black and red.

The masthead is at the top to tell people that this is the contents page so they know which page the articles are on inside the music magazine. The masthead is in white font to help it stand out on the red background to good effect, the title is also in bold capital font to emphasise that it is the contents. Next, to the contents is the name of the magazine, NME, as this reminds the audience what the name of the magazine is called so they can go and buy it again.

The structure of this contents page is split into three columns. The first column on the left hand side is a key convention of a contents page which is the editors introduction giving a brief description about the magazine so the target audience know what the music magazine is about.

The subheadings of each storyline are in bold font to help it stand out from the font that is underneath it which isn’t in bold, the un-bold font helps describe the sub heading better and intrigues the target audience into reading the stories more. Next, to each article there is a page number telling the target audience what page number the specific article is on so the magazine is easy to use and organised for the reader.

The large image suggests to the target audience that this is the main article in this  issue of the magazine as it takes up quite a large space on the contents page.

Each section of the magazine is separated and is coloured in different colour with a filled text box to show the target audience what each section is about colourfully displayed to help it stand out and catch the reader’s eye.

The use of star shapes helps the smaller important text stand out and the shape is filled in with a white colour enabling it to stand out on the red background sticking with the 3 colour scheme.

Contents

Double Page Spread (NME 29 March 2008)

The layout of the double page spread has the large image of the artists, involved in the double page spread at the bottom of the page with the text above the image and with the masthead at the top of the page.

The masthead is in red, large and bold font working well together with the white background to help it stand out well for the target audience to easily read. The masthead links well with the image as the masthead says “can’t take my eyes off you” and the image is relating to the two artists looking at each other.

Underneath the masthead is the subheading which gives the audience a little bit more information for them to be interested continue reading the article all the way through. The subheading is in bold black font to help it be separated from the text underneath it.

The article starts off with a drop capital so the target audience knows where the article starts. The structure of the text is put into four columns so the reader can easily follow the article.

At the bottom of the page in the bottom corners there are page numbers so the target audience can easily find the article without causing any inconvenience, also next to the page numbers is the name of the magazine NME so the target audience can remember this magazine after reading a good article and will want to buy the next issue next week.

The image of the two artists at the bottom of the page is a medium shot with them both back to back on a sofa. The use of the red sofa keeps the consistency of using the colour scheme of: red, black and white throughout the magazines different articles. On the sofa there is a quote from the artists which is white font to make it stand out well on the red sofa.

Double Page Spread